Qoo10 Power Seller Guide: How I Did $76,397.60 in a Month

Reading Time: 34 minutes

Yes, $76,397.60! And not just one month, but generating $75k~ in monthly sales volume. I’ve been following these exact steps to churn out multiple Power Seller Qoo10 stores.

If you are in business, you already know that selling on online marketplace sites is a great way to reach new customers, and Qoo10 is a great place to set up shop. It is one of the largest online platform in Singapore and it is home to thousands of sellers who have built their unique storefronts. Every Qoo10 seller can create their own stores for free, and then list items for sale.

I have been selling in Qoo10 Singapore for years now and I can definitely say that this platform has enabled me to grow my business quickly. It is a great choice for starting a small business because it offers more varieties of the same item to your customers and competes for more sales. You can sell products ranging from electronics, sports, fashion, home furnishing, beauty, and many more.

If you want to succeed in this online shopping platform, keep reading because I will walk you through the steps you need to take to make your business successful on Qoo10.

Why Should You Be Going into eCommerce?

In today’s fast-paced world, it is more important than ever to be competitive. When you have a product or service that can’t compete with the rest of the industry, then your business will not succeed. Obviously, this is not always easy because of how difficult it can be to stand out from other businesses and products. One way to get ahead in today’s markets is by expanding your business online.

In Singapore, 73% of internet users have purchased something online. Clearly, getting your products out there and selling them online is the best way to increase sales and reach a huge audience.

What is Qoo10?

Qoo10 is a South East Asia based online marketplace that lets you sell anything (and everything) online. With a wide range of goods, from fashion to electronics and everything in between, Qoo10 has the perfect inventory to fulfill your needs. Your online shopping becomes easier because you can access this through a mobile app.

Qoo10 is the result of a joint venture between eBay and Gmarket’s founder, Ku Young Bae, who is also the platform’s Chief Executive Officer (CEO). Today, it has become a household name in the Asian market and operates online marketplaces across Indonesia, Malaysia, Japan, Hong Kong, Mainland China, and Singapore, catering to consumers across the world.

How Does Qoo10 Make Money?

Qoo10 makes money by collecting a service fee in every transaction. The transaction fee will be determined by the seller’s grade. There are three seller grades in Qoo10 which I’ll discuss more later. These seller grades are Normal, Good, and Power. Refer to the table below to learn how much the service fee is in each grade.

Seller Grade	Sales under $200	Sales over $200 but under $500	Sales over $500
Normal	12%	10%	8%
Good	10%	8%	6%
Power	9%	7%	5%

Qoo10 also charges sellers for advertising fees for Group Buy, Time Sale, Daily Deal, and Keyword Plus. These ads and promotions are priced differently. Some of them work on bidding.

Why Should You Sell on Qoo10?

Qoo10 has been the go-to eCommerce website in Singapore for years, and it has only gotten better with age. It’s not just a platform for individuals to sell their products, but it also has a robust e-commerce solution for businesses looking to expand their reach to new markets, get sales leads from target markets, and even boost productivity. Compared to a physical store, Qoo10 online stores allow you to sell without overheads and you only pay when you make a successful sale. For business owners thinking of expanding your reach beyond your local market, then Qoo10 is the right platform for you to explore.

Whopping number of consumers

Since Qoo10 has been in the online business market for a decade already, it now has a huge online customer base. In Singapore, Qoo10 has approximately 7.45 million monthly visitors and this number is expected to increase over the coming years. Qoo10 just makes it easy for you to reach a lot of potential buyers.

Buyers are Protected

Qoo10 offers a wide range of payment methods for its digital buyers. Here are the following payment options available:

Credit Card
Paypal
Rely
GrabPay
NETSPay
PayLah
E-nets
AliPay
WeChat Pay
AXS
7-Eleven
Direct Cash Deposit
Q-money
Q*Coin Pay

Customers are protected from fraudulent sales with Qoo10’s Escrow Service. Their payment will only be released to the seller once they have confirmed the delivery. However, if they weren’t able to confirm it after three weeks, the status will be automatically updated as completed and the payment will still be given to the seller. Qoo10 Escrow Service is only applicable to transactions conducted within the Qoo10 marketplace and its payment methods. All transactions that take place outside of Qoo10 will not be supported by this service.

Since it is safe to buy in Qoo10, there will be more buyers and sales for you to gain. If you want to learn more about Qoo10’s payment methods, you can read this article.

Sell Almost Anything

You can find many cool stuff that you can’t find on other platforms, mainly because Qoo10 is very seller friendly and lets you sell almost anything given that it offers a broad range of categories. Even grocery items are sold on Qoo10. Having said that, you still need to make sure your item is acceptable and if there are specific rules and conditions on what types of items can be listed. Read on to learn more about the prohibited and restricted items on Qoo10 in the next few sections.

Global Reach

In addition to its localized online marketplaces in Singapore, China, Hongkong, Japan, Malaysia, and Indonesia, Qoo10 has an international marketplace called Qoo10 Global. This allows you to sell your items to many consumers just by listing them on this platform. However, as overseas sellers, you do need to keep in mind the different shipping fee for different countries.

More Seller-Friendly Than Shopee & Lazada Singapore

Compared to the Shopee mall and Lazada marketplace, Qoo10 gives sellers a lot more freedom. They do not hide customers’ phone number or force you to use specific seller supported logistics. You can use any method of delivery to your customers and customers are a lot happier to be able to receive their products without the unnecessary restrictions that these platforms enforce. However, sometimes the products listed may not be reliable goods.

How to Sell on Qoo10

It’s quick and easy to register with Qoo10 as a seller. Below is a step-by-step guide to help you set up your account as a seller.

How to Register a Seller Account in Qoo10?

To open your Qoo10 store, you should prepare the following:

Contact information
Business or home address
Email address that has not been previously registered on Qoo10
Your NRIC
Your current bank statement
ACRA BizFile of your business entity
SGD 100 for your Q-cash
Logo of your store (optional)
Cover photo of your store (optional)

1. Go to Qoo10’s website and scroll at the bottom of the page. Under Sell on Qoo10, select the SELLER REGISTRATION.

2. You can SIGN IN if you have an existing account or CREATE A QOO10 ACCOUNT if you’re a newcomer. (In this guide, we will start as a newcomer.)

3. Complete the steps to set up your Qoo10 account by filling out the necessary information.

4. Once you’re done with the first step, a confirmation email will be sent to you. Make sure to verify it before moving on to the next.

5. After verifying your email, you will be redirected and asked for additional information. You can click SELLER REGISTER to continue with the registration process.

6. Next, provide accurate details as you fill-up the seller registration form and PURCHASE SGD 100 WORTH OF Q-CASH to proceed.

7. You can now start listing your items for free. Along with that, you are required to send your NRIC and bank statement to Qoo10 via email.

Setting Up Your Seller Store and Information

After you’ve completed the registration process, log into Qoo10 Sales Manager and start setting up your shop.

1. On your dashboard, go to Setting and you can access your information and set up your shop in My Information and Manage Seller Shop.

2. In Setting>My Information you can access and update your details.

Scrolling down, you can also see that you can upload other documents pertinent to your store here.

Aside from this, you can update your basic information and add details that will be displayed in your store.

3. You can add details about your shop in Settings>Manage Seller Shop. In Shop Info, you can add the name of your shop, address, and a welcome message.

In Shop Design, you can upload your shop’s banner and access another shop.

How to List Your Products?

Product listing is the next thing you need to do after registering to Qoo10 and setting up your seller store information. Listing and providing accurate details about your products is an essential part of your eCommerce marketing. Your listing should be unique, creative, and interesting.

You can manage your store and product listing through the seller portal called Qoo10 Sales Manager or QSM. Here’s how to do it.

1. Once you logged in to your account, go to the dashboard, click on Listing & Pricing, and then click on Listing & Editing.

2. This should appear on your screen. Click on New Item Listing.

3. Upon clicking, you will be redirected to this page. You just have to fill out the information for:

Basic Information and Product Category
Pricing and Quantity
Basic Specification
Shipping Information
Item Description

Once you are done, click on List Item.

4. A confirmation text box will pop up. Click on Okay. Your listing will be processed and will take a while. Once done, another window will pop up showing your product successfully listed on Qoo10.

Products You Can Sell

Qoo10 is one of the biggest online marketplaces in Southeast Asia, and it is growing day by day. What makes this shopping portal different from the others is that it allows the sellers to sell their old yet unused stuff for a profit. As a seller, you can post any products that you buy and sell them at a reasonable price.

Products you can sell are the following:

Women’s Fashion (Women’s clothing, jewelry, accessories, underwear, socks, bags, wallet, shoes, and watches)
Beauty and Health (Skincare, cosmetics, bath & body essentials, diet & styling essentials, hair care, and health & medical)
Men and Sports (Men’s clothing, sports equipment, bags, shoes, and sportswear)
Digital and Mobile (Mobile accessories, small appliances, mobile devices, computer & games accessories, cameras & recorders paraphernalia, and TV & entertainment appliances)
Home and living (Furniture, kitchen & dining tools, stationery, school & office supplies, household & beddings, automotive equipment, and gardening tools)
Food and Dining (Nutritious items, drinks & sweets, restaurant & café, groceries, Korean food, and food delivery)
Baby and Kids (Kids fashion, baby & maternity essentials, toys, and baby clothing)

Items You’re Not Allowed to Sell

Qoo10 is a marketplace that helps you to sell your items easily and conveniently. However, there are some things you cannot sell. Your products would get canceled without prior notice from Qoo10 when you listed the prohibited items. Your account would also get suspended if you keep listing the restricted products. These include:

Alcohol beverages
Animals and wildlife products
Art treasures, artifacts, and indigenous products
Adult items
Drugs such as narcotics and steroids
Illegally copied or recorded films and games
Items infringing on others’ rights such as intellectual property rights and trademark
Medicines that need a doctor’s prescription
Used, forged, and stolen items
Weapons and firearms

How to Choose Products that Sell?

When it comes to making money on Qoo10, the fast-selling products are the holy grail. But, as you already know, the marketplace is full of thousands of products. While it is not as easy to find a market with good margins as one might expect, the secret to eCommerce success is finding your niche. This is an effective way to reach the specific people you want to sell to.

In finding a good eCommerce niche that has a higher success rate, you need to invest your time and effort in researching. You really need to research the products that are low in competition but high in traffic. Once you identify which are these, you need to create a brand that would differentiate you from your competitors.

You also need some tools that would help you in doing your product research. I highly recommend that you use tools such as MozBar, Niche Calculator, and Google Keyword Planner. These would not only provide your niche ideas but also give you relevant keywords that are for your SEO rankings.

In my practice, I use excel sheets to assess the different niche opportunities I have.

Your niche ideas are the ones you will be putting in the Keyword column. Then, in the next column, you need to enter keyword volume. The keyword volume is used to identify the competitiveness of the search words and their overall volume. For Singapore, the keyword volume is the following:

Low = 2,000 or less
Mid = 2,001 to 5,000
High = more than 5,000

Then, the SERP (Search Engine Results Page) competition is used to identify your business’ effectiveness online. To know this, you need to do a Google search for the keywords, look at the competition, and check the highest rank you can be in for the keyword. If you can be at the top few results for the country-wide search results, this will be a good niche for you to target.

And lastly, the niche score. This is the score you assign to the keyword to help you decide if it is a good niche to work on.

Once you are able to enter everything in, you need to make a short listing of your choices. Look at the top 5 choices and decide which interests you the most. Then, the last thing you need to do is to look up the products within the niche and see if you can find the suppliers for the products.

Setting Up Shipping Options

In contrast to other e-commerce platforms, Qoo10 provides different delivery options that both sellers and buyers can select from.

SingPost’s Basic Package and Tracked Package

SingPost, Singapore’s national postal service, offers Basic and Tracked delivery services in Qoo10. These services are intended for items not weighing more than 2kg. The Basic Package of SingPost does not provide tracking and notification to its customers, making it difficult to track the whereabouts of the parcels.

The Tracked Package, however, can be monitored through SingPost’s 24/7 online tracking which allows customers to stay up to date on their packages. In addition to this, they also receive SMS notifications about the status of their delivery. It is precisely for this reason that I recommend you to opt for the Tracked Package to get the most for your money. By providing your customers with tracking and notification features, you can set up a positive image for your business over time.

Qoo10’s Qxpress and Qprime

Based on my experience with courier services, Qxpress is by far the best. It is the in-house delivery service of Qoo10 which makes it more reliable and convenient to work with. I can always count on Qxpress to show up on time to pick up my parcels and securely deliver them to my customers. Also, they provide great insurance and claim management which I can rely on in the event something happens.

Qprime on the other hand is also a shipping service from Qoo10 that helps both buyers and sellers lower their shipping costs. For buyers to be eligible for Qprime, all items in their cart must be Qprime-qualified. Meanwhile, Sellers shipping Qprime-qualified items can take advantage of lower shipping costs.

Seller Shipping

Aside from the first two mentioned delivery options, you as a seller can also add some additional couriers as part of your shipping management. With this, you can decide how much the shipping rate is.

To set up, you need to follow the following steps.

1. In the QSM, scroll down the page and until you see the Shipping Information. Click on the drop-down box. Then, click on Shop shipping group.

2. This will appear next. If you need to edit the existing shipping methods or add a new one, just click on Edit Shipping Rate.

3. You will be redirected to a new page. In here, you need to click on Add New Shipping Center.

4. This will show after. You need to fill out the following information:

Shipping Center Title
Shipping center address
Main delivering country: You can click on the drop-down box to select the country of your choice.
Co-shipping Fee Rule: You can also click on the drop-down box to select your choice.
Return/Replacement address
Return – Pickup Type: Here, I suggest selecting the Pickup by Seller so that you can select a delivery company. Just click on the drop-down box and choose your preferred partner courier.
Returning shipping fee
Automatic return approval

When you are done, click on Add.

5. The other way to do it is the following. On the same page, click on the Shop Shipping group.

6. Scroll down until you see the Shipping Rate Details. Then, fill out/select the information for the following:

Type: You have three options for this.
Shipping method: You also have three options to choose from.
Delivery company: For this one, I suggest that you select the Other companies. Then, click on the drop-down box to select a delivery company you want to be in partnership with.
Title: You need to type the title so that you won’t get confused about which is among the other shipping options you have.
Shipping Rate: You need to provide how much your shipping rate will be.
Weight/Quantity: You can choose the shipping rate to be charged either by Quantity or by Weight. Next, you choose to Add shipping rate on the purchase of every and then, fill out the box for the quantity.

Once done, click on Add.

Self-Pick-Up

Self-pick-up or self-collection is an increasingly popular feature on eCommerce sites, and thankfully it is available on Qoo10. Customers who prefer self-pick-up may collect and pay their parcels at 7-Eleven stores, with which Qoo10 is in partnership. It is a great option for the customers because they don’t have to wait for delivery to arrive. Instead, they are the ones to pick up their items at their preferred time. Aside from that, they can also save up some money on shipping because this option has no additional cost.

This kind of method is also convenient for you as a seller because you can ensure that your customers are able to receive their orders since they collect them themselves. Therefore, it lessens the chance of your products getting returned to you simply because they are not around when the courier goes to their address to deliver their parcel.

So, how does self-pick-up work?

If your customers opt to collect their order at 7-Eleven stores, they will receive a text message and in-app notifications which have a QR code once their order arrives. This QR code should be presented to the store’s cashier so that they can get their parcel. They will be given a maximum of 48 hours to claim and if they are not able to do so, their order will be returned to Qoo10 and will be canceled.

How to Ship Out Your Customer’s Order in the System?

Shipping your customer’s orders plays a vital role in your business. It is important to ensure that the products are in the system and ready to ship out to the customers. You don’t want your customers to contact you for unshipped and undelivered orders.

So, how do you systematically ship out your customer’s order? Here is the step-by-step process you can follow to easily complete the shipping process.

1. Go to the home page and click on Confirm Order.

2. You will be redirected to a new page for Manage Order and Shipping. Scroll down until you see the Item Summary. Then, click on the box next to New Orders. When you click it, all the new orders would be shown below. You need to tick the box to manually select the new orders you received. Then click on Confirm Order.

3. Then, here you can check the order and shipping information.

4. Afterward, click on the Update estimated shipping date. Here, you need to enter the exact date you can send out the orders to your customers. Just click the calendar icon to choose the date. You can also choose a reason for the shipping delay by clicking on the drop-down box. You can expand your reason at the box. Then, you need to click on Confirm (individually).

5. Scroll up and go back to Item Summary. This time, you need to click the box next to Confirm Order. Again, you will see all the orders you have confirmed below. Tick the box and then click on Request for Pickup.

6. This will appear next. You can select Standard Pickup, Quick Delivery-Pickup request, and Quick Delivery-Manual register. Say for example you choose Standard Deliver, use the calendar above to Pickup Date, and put the Quantity of Parcel. Then, use the drop-down box for Pickup Address. Also, put your Mobile Number so that the one who will be picking up your parcel can contact you. Once done, click on Request.

7. The last step you need to do is to click on Print Qxpress Waybill. Once you printed this out, paste it on the parcel you prepared.

How to Cancel/Refund/Return Your Customer’s Orders?

If you need to cancel your customer’s orders, follow the steps below.

1. On the QSM home page, go to Shipping & Claim. Then, click on Shipping.

2. Click on On Request (brief view) then on New Orders.

3. All the New orders will be reflected here. Search for the customer order no that you need to cancel.

4. Once you find it, scroll down until you see the Shipping rate detail. Click on Update cancel status. Click on the drop-down menu and select the reason why you need to cancel the order. Then, click on Confirm to finish.

The same process applies when you need to return/refund your customer’s order. Just simply click on Return/Refund under the Cancel/Refund.

How Does the Refund Process Work?

The refund process is easy in Qoo10. When you successfully requested a refund by following the steps I provided above, Qoo10 will send your refund to the following payment methods:

PayPal Express Checkout

PayPal is a trusted online payment processor that Qoo10 uses to allow you to get your refund. But PayPal has some policy when crediting. If the payment is made via credit card, PayPal will give it back to your credit card account and it may take up to 30 days to reflect. If you use other funding sources to pay, then PayPal will credit the refund to your PayPal balance.

Credit Card

When you use your credit card to pay and the order is canceled, no need to call your bank because the transaction will be automatically canceled. Do note, however, of the terms and conditions of your credit card companies especially on the number of days to credit your account.

PayLah

Another payment method to refund is through your PayLah mobile wallet. Once the order has been canceled, it will be credited to your wallet. The same thing applies to failed transactions when you use PayLah for payment.

Qaccount (Cash Balance)

You can also use your Qaccount to get your refund. Once the money is reflected here, you can withdraw the fund.

To do this, follow the steps below:

1. Go to Qoo10 Home

2. Click on My Qoo10.

3. Under Q account, click on Q money

4. Click on Withdraw

5. Click on Mobile Confirm

6. A new window will pop up. Enter your mobile number. Click on Get Confirm code or on Request ARS Confirmation to get a code. Then, enter the code you received and click on Confirm.

7. Enter the amount you want to withdraw. Then, click on Apply. Your fund may take 2-3 working days to reflect in your personal bank account.

How to Get/Withdraw Your Payment?

If you need to withdraw your payment in Qoo10, follow the simple steps below.

1. On the QSM home page, go to Settlement and click on Seller Q-account.

2. Scroll down and go to Application for Withdrawal/Exchange. In this section, you just have to put the amount you want to withdraw and choose the type of currency (SGD or USD). Choose Withdraw. Then, enter your Qaccount Password. Once done, click on Withdraw/Exchange to finish.

Your requested amount will be transferred to your account the next day if the withdrawal is in SGD and you requested it before 3:00 PM.

What Will You Need in Product Listing?

If you want to stand out among your competitors, you have to keep in mind the following in listing your products:

Branding
High-quality images and videos
Product copywriting

Keep reading because I will be discussing them one by one in this section

Branding

Business branding plays a crucial role in how your business is perceived by your customers. It is important to establish a strong brand identity so that you can be easily distinguished from your competitors and your customers can easily identify you. To get started, you can create a template that you can use for your products. You can simply add your logo and choose colors that represent your business. By doing so, the visuals of your product images will be consistent.

Don’t know where to start or don’t have the time to create your own logo or template? We’re here to help you! Check out our services here.

High-Quality Images and Videos

Getting and keeping the attention of your customers requires captivating product images. For this reason, you need to provide high-quality photos and videos. When your suppliers send you product images, check that the rights are disclosed to you. Doing this will help you stay out of legal trouble. In the event that you need to take your own photos, make sure that you have everything that you need.

Here are a few things you should definitely use:

1. Photo Studio Box

2. Lighting Kit

3. Camera or Smartphone

4. Small Tripod

Product Copywriting

Product copywriting is important to your business. It helps your digital marketing stand out and attracts more customers into buying. The descriptions of your products play a huge role in the buying process of your shoppers. If you can’t persuade them to purchase your products, you can’t achieve your business goals. And the truth is, the nature of online shopping now means that many of the buyers don’t even give your store a second look if you are not able to convince them at the first glance.

Thus, if you want to be a successful online seller, you need to ensure that you are not only giving your customers the best products but also posting useful and informative descriptions of the products you are selling. You need to offer your products that will help them solve their needs and offer them value.

So, how do you do it? First, you should be able to provide accurate and valuable information about your products. This information may include the size and weight of the products, the country where it is manufactured, the expiration date (if applicable), the warranty period, etc.

Then, provide the benefits that they may get once they buy your products. If you are selling food supplements, for example, emphasize the health benefits so that they would be encouraged to make a purchase.

Also, to stand out from your competitors who are selling the same products as you include relevant keywords in your description. You may use Google Keyword Planner to research. In this way, you have a higher chance of getting noticed by your prospective buyers.

Below is an example of my product copywriting.

Different Seller Grades

As a seller, you need to know how much Qoo10 charges you and how it is deducted from your sales. This is because some Qoo10 fees are quite hefty and you want to mitigate this if you can. The fees are calculated on a sliding scale based on your seller grade. Each time you make a sale, Qoo10 will deduct your fees first before you get to touch your profits.

I already shared above the different seller grades namely Normal, Good, and Power, and the transaction fees will be determined based on your seller grade and your earnings.

Now, in addition to that, below are the other service fees you need to take note of.

Seller Grade Upgrade Requirement

Grade	One Year Order	Service Ratings (Last month)	Other Condition
Good	Accumulated transaction value of over S$10,000.00	Service rating must not be a negative value	Satisfying “Good” maintenance requirement
Power	Accumulated transaction value of over S$50,000.00	Service rating must not be a negative value	Satisfying “Power” maintenance requirement

Note: For the seller to be up to a higher grade, the accumulated transaction value must be met.

Seller Grade Maintenance Requirement

Grade	Based on Monthly Order (Previous month’s value)	Service Ratings (Previous month’s value)
Good	Accumulated transaction value of over S$1,000.00	Service rating must not be a negative value
Power	Accumulated transaction value of over S$5,000.00	Service rating must not be a negative value

Note: To keep the seller level, the accumulated transaction value must be satisfied. In case the seller fails to achieve these conditions, his/her level will go down automatically.

Fee Rate

	Seller Grade	Item Price
Under S$200	S$200-S$500	S$500-S$1,00	Over S$1,000
Free Rate	Standard	12%	11%	10%	9%
Good	10%	9%	8%	7%
Power	9%	8%	7%	6%
Free Rate (Overseas)	Standard (Overseas)	12%	11%	10%	9%
Good (Overseas)	10%	9%	8%	7%
Power (Overseas)	9%	8%	7%	6%

Different Marketing Tools in Qoo10

The first step in marketing your products or brand online is to get your listings set up on Qoo10. This is a quick and easy process as well as free and open to everyone. Once your listings are up and running, you need to market your products and brand. This might be a little trickier than setting up your listings but there are lots of free tools you can use. Here, I will share with you some of the different marketing tools in Qoo10 you can use to your advantage. Let’s get started.

Special Discount

The first marketing tool you can use is the Special Discount. Here, you can request a Time Sale and Daily Deals. But before showing you the process of how to make this, I want to explain first the difference between the two.

Time Sale

Time Sale is a kind of special discount you give to your customers only for a short period of time. Your goal is to boost your sale by encouraging impulse buyers to purchase from you. There are two-time slots available that you can choose from Premium Slot and Standard Slot. The time slots are divided into three. Below is the cost for each slot.

Cost	Premium Slot	Standard Slot
00.00 – 10.00	10.00 – 17.00	17.00 – 00.00	00.00 – 10.00	10.00 – 17.00	17.00 – 00.00
3,000 Q-Cash/period	5,000 Q-Cash/period	5,000 Q-Cash/period	1,000 Q-Cash/period	2,000 Q-Cash/period	2,000 Q-Cash/period

Daily Deals

The Daily Deals are the promotional discounts you give to your buyers and are available for 24 hours. Just like the Time Sale, the Premium Slot and the Standard Slot are the available slots you can choose. Below is the cost.

Cost	Premium Slot	Standard Slot
00.00 – 23.59	00.00 – 23.59
3,000 Q-Cash/period	1,000 Q-Cash/period

So, how do you do this?

1. At the left side of your Home Page, click on AD & Promotion then click on Time Sale.

2. Go to Promotion Discount Details. Then, click on Select Item.

3. A new window will appear. Put the Item Code in the box and click on Search.

4. The product with that item code you entered will be shown. Double click on it.

5. Go back to Promotion Discount Detail. You need to choose the Promotion Type if this is a time sale, daily deal, roulette chance, Shop Fellow Discount, or MameGo Chance. You need to set the Period of your promotion. Just click on the calendar icon and select the date you want. Put also the Discount Amount in the box. You can also put the Discount Quantity Limit. Then, click on Add.

Keyword Plus

If you are looking for a cheap way to promote your products, Keyword Plus is the one you need. It is a promotional tool that merchants may use to rank up their products. It is like an auction wherein sellers may enter their preferred keyword to bid. Then, if you are one of the top 15 bidders, your bid will be featured for 24 hours.

So how to bid for AD Plus?

1. Go to the left side of your dashboard and click on AD & Promotion.

2. Under AD Plus, click on Keyword Plus.

3. Type the keywords you want to bid and click the search button. If you want to know what are the popular keywords, click on Get Popular Keywords.

4. This table will show you data about the keyword you searched. The Keyword Information shows the keyword’s total search count for the past 24 hours. The Bidding Information shows information about the bidding. The starting price is always 100 Qcash which is equivalent to $1. The Bidding List shows the bidding amount and the number of bidders collected for the present day, from highest to lowest bidding. This data will be displayed from 6 PM today until 6 PM on the next day. Then, Today’s Winner presents the top 15 bid amounts from 6 PM yesterday to 6 PM today.

4. Then, scroll down until you see the section for Select Item. Put the keyword you want to bid in the search box and then click on Search. Afterward, at the bottom part, all the listings will be shown. You need to double-click the listing you want to bid on.

5. Then, here, the information about the listing will be shown such as the Item Code, Item Info, Sold (the number of items sold), and the Bidding Price.

6. Scroll down again until you see the Place Bid. Select the date for the Display Period. Enter the Bidding Price you want to bid. On the Display Type, select Buy now to display the listing price on the search result page. Then, click on Place Bid to submit the listing for bidding.

Shopping Tweets

Another marketing tool available in Qoo10 is the Shopping Tweets. Here, you can send, schedule, or cancel a tweet. It is an effective tool for new customers with your own customized messages that will eventually increase your conversion.

1. On the QSM page, go to Add & Promotion and select Tweet & MameGo

2. Inside the Tweet & MameGo page, you will see this. Go to Ads Options first. Click on the drop-down menu to select the Display period and to set the Brandmon Budget. The next thing you need to set is the Schedule. You can choose the Send Now or Send Date Reservation. Use the calendar icon and the drop-down menu to set this up. For the Contents, click on the box to Upload Image or Drag the Image inside the box. You can also change the Language and select the Category. Then, for the Landing Page, use the drop-down menu to select. You have four options: Seller Shop, Item Page, Theme, and Specific URL. In the Target Filter section, click on the drop-down menu to select your preferred Nation/Region. You can also filter your audience based on their Gender and Age. You can also put 10 Match Keywords to trigger your ads on search pages. Once done, click on Send.

Shop Coupon Management

To enable this marketing tool, follow the step below:

1. On the QSM page, go to Add & Promotion and select Coupon Management.

2. Here, you can choose the Coupon Type and put the Coupon Title that you want to display to your customers. Then, you can also set the discount. You can choose Fixed Rate or Fixed amount for the type, set the minimum purchase in the Purchase condition, and the Maximum Discount. For the Applicable item, click on the drop-down menu to select among the three available options such as All Items, Specific Category, or Specific Brand. Click on the calendar icon to set a period or the drop-down menu if you choose the Available for the Usable Period. Once done, click on +Add.

Recommended Strategy

I have been selling in Qoo10 for years now and these are the marketing tools I recommend: Keyword Plus, Time Sale/Daily Deal, and Group Buy.

Keyword Plus works the best but it is not as effective as before. It only works when the buyers search for your products. For example, in the past, when you use Keyword Plus, only 5 paid results would be shown. But now, it has more than 5, sometimes even 20 or 39 results. So the customers would get confused as to which is paid and which is organic results. Nonetheless, it is still a good marketing strategy. If you follow my product research method, you will often find products with low competition that you can easily bid 100 QCash (=$1) a day and be on top of the search results.

Time sale and daily deals only work if you run them at least 3 days consecutively and get the plus. You will get a lot of sales, but it also costs a lot of money to do so. You need to run it consecutively because it needs to be sent to customers multiple times for everyone to see it and purchase your product.

Though I recommend you to use Group Buy, I find it not that helpful. Simply because it is only good if you are already getting a lot of sales. Because the commission is only 8% rather than the usual 9/10/12 percent depending on your seller status, you are paying less in fees. However, there is a one-time fee for running a Group Buy. So, if your sales are high enough during the group buy period, the regular commission that you pay is more than the group buy fees, you are actually making more money.

How to Track Conversion Rate and Success?

Conversion rate is one of the most important metrics to look at because it tells you whether or not your marketing efforts are paying off. Once you have your conversion rate, you can then use it to determine your conversion rate optimization strategy. The higher your conversion rate, the more sales or leads you get in your marketing efforts. When you are aware of the conversion rate, you will know exactly what you need to do to increase your sales or leads.

Qoo10 uses QAnalytics to track its conversion rate. This tool helps you see how many visits and sales you are getting on a daily and weekly basis. Also, for the keywords you are bidding for, you can see these in Keyword Plus.

What is a Good Conversion Rate from Page Views to Sales?

If you are bidding for a very specific keyword that matches your product accurately, you should be looking at a 520% conversion rate, meaning every 5 to 20 visitors would get you a sale. For keywords that you bid that are more general, it should be at least a 2.5 to 3% conversion rate. It means that 30 visitors is equal to 1 sale.

Anything above that would mean your price and reviews are bad. It could also mean that your listings are not convincing enough. Your images or videos could also be not that attractive to entice customers.

Recommended Schedule for Better Tracking of Marketing Campaigns

Tracking the progress of each campaign is one of the most important things in any marketing campaign. This step allows you to tell whether your marketing campaign is successful or not. For Qoo10, I recommend looking at it on a daily or weekly basis because that is how QAnalytics provides you with the information. It does not have a calendar in which you can specify the time period. If you miss it, you miss it.

Goal Setting

There are many ways to go about achieving your goals but the most effective way of reaching them is to first break them down into smaller ones. By doing this, you can focus on each of them and work towards accomplishing them without feeling pressured. Also, by breaking them down, you can think more clearly about how to get there and gain perspective on the task at hand.

In what I practice as a marketer myself, I start aiming for my small goals, then increase my target gradually. I would normally set off with $1,000 as my initial goal each month. When I achieved it, I would increase it to $5,000. Then, I would increase my goal again to $10,000 after 10 months of being in the business. After a year, I would already know what strategies are effective in helping me grow my business. With this in mind, I would keep on increasing my goal until I am able to earn a profit of $1,000,000 in a year.

When it comes to business goal setting, it is essential to start small. However, people, especially those starting up, tend to escape this process and start working on achieving their bigger and grandiose goals. They fail to realize that this is not how goal-setting works. To ensure that you get the best result possible, you need to map out your business goals in a certain way, as well as understand why you want to and how you could actually achieve these. You must be realistic also. You need to also consider your weaknesses, then work those out so that you can turn those into strengths.

What’s Next?

Qoo10 has established itself as a starting point for anyone who wants to buy or sell stuff online in Singapore. The site has a multi-vendor and multi-buyer platform and has various features to increase your chance of success. If you haven’t used it yet, you are missing a lot of money-making opportunities to grow your eCommerce business. You can sell almost everything online such as clothes, shoes, electronics, appliances, food, and baby essentials. You just simply list your items on QSM at no cost and if someone wants to buy your product, he/she can pay you directly at your Qoo10 account. Then, only this time a small commission from the sale would be taken by Qoo10.

To know more about Qoo10 and some techniques to grow your business, you can enroll in my Decisive eCommerce course here.